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August Horch Museum

Museums ·Zwickau ·Closed
4.88.4K
#1Things to do in Zwickau SaxonyMost reviewed in Zwickau
  • Ideal for kids, teens

Open today 13:30–15:00Erwachsene EUR 15

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About

August Horch Museum is an automobile museum at Audistraße 7 in Zwickau, Germany, tracing local carmaking from Horch and Audi to the Trabant.

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August Horch Museum

August Horch MuseumAugust Horch MuseumAugust Horch MuseumAugust Horch MuseumAugust Horch MuseumAugust Horch MuseumAugust Horch MuseumAugust Horch MuseumAugust Horch MuseumAugust Horch MuseumAugust Horch Museum

What's on here

Sonderführung: 100 Jahre Horch 8 Sonderführung: 100 Jahre Horch 8 Saturday · All day Sonderführung: 100 Jahre Horch 8 Sonderführung: 100 Jahre Horch 8 Saturday · All day

Why go

  • Explore Audi’s historic birthplace in former production halls where DKW and Trabant cars were later made.
  • See about 160 full-size automotive exhibits across 6,500 m², spanning more than 120 years of Zwickau carmaking.
  • Walk through period settings including a recreated street, historic filling station, racing grandstand and DDR bungalow.

Plan your visit

Opening times

Feb09:00–11:00
Nov · now13:30–16:00
Nov · now13:30–15:00

Prices

ErwachseneEUR 15
KinderFree

From the venue's website · checked 7 Nov 2026

Don't miss

  • Sachsenring P240 RepräsentantLook for this rare model in the collection.Museum exhibition
  • Trabant monumentThe monument was moved from Georgenplatz to the museum grounds in 2015.Museum grounds2015

Know before you go

  • Open Tuesday–Sunday, 09:30–17:00.
  • The engine test stand and water-brake demonstration are unavailable until further notice because of technical defects.

What's inside

  • The first exhibition section focuses on Audi, DKW, Horch and Wanderer vehicles made before 1945.
  • An extension covers motor racing in the late 1920s and 1930s.
  • The post-war displays cover Sachsenring and Trabant production in the GDR, ending with a small section on recent Volkswagens made in Zwickau-Mosel.
  • The exhibition also follows the company’s post-war move to Ingolstadt, where modern Audi developed.
  • The permanent collection includes cars, engines, motorcycles, multimedia stations, smaller objects and historical documents.

With kids

  • Children enter free.

Tours and audio guides

Children’s car-history tour
Guides Gerda Geschwindigkeit and Oli Ölfleck Includes hands-on activities.
Puzzle tour
Free Available at the ticket desk.
Audio guide for children
Available to borrow at the ticket desk

Interesting facts4

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  1. The museum occupies the oldest section of the former Audi factory.

    August Horch Museum - Wikipedia

  2. Audi AG and the town of Zwickau own and operate the museum through a nonprofit company, with equal shares.

    August Horch Museum Zwickau - Wikipedia

  3. Auto Union’s four interlinked rings represented Audi, Horch, DKW and Wanderer.

    August Horch Museum - Wikipedia

  4. Exhibits explain company development, automotive history and technology as well as the cars themselves.

    Zwickau - Wikivoyage (see)

Shorts

History

  1. 10 May 1904August Horch founded August Horch & Cie. Motorenwagenwerke AG in Zwickau.
  2. 16 July 1909After leaving the company, Horch founded a new car company nearby.
  3. 1932Auto Union combined Audi, Horch, DKW and Wanderer’s automotive division.
  4. 1958The former Horch and Audi operations merged to form VEB Sachsenring Automobilwerke Zwickau, which produced the Trabant.
  5. 1975Plans for an automotive museum began.
Show all
  1. 1988The museum’s first gallery opened in an unused basement dining hall.
  2. 2000The city of Zwickau and Audi AG became equal partners in the museum company.
  3. September 2004The museum reopened after reconstruction and renovation of part of the former Audi factory.
  4. November 2017An expansion added another historic Audi building.

How to get there

  • TramTrams 4 and 7 stop at Kaethe-Kollwitz Gymnasium.
  • BusBuses 17 and 22 stop at Kaethe-Kollwitz Gymnasium.

Sources: August Horch Museum Zwickau - Wikipedia · Zwickau - Wikivoyage (see) · August Horch Museum in Zwickau · August Horch Museum in Zwickau · August Horch Museum Zwickau · August Horch Museum - Wikipedia · August Horch Museum in Zwickau - Familienfreund… · August Horch Museum in Zwickau - Kinder & Jugend · checked 10 Oct 2026

Where
Audistraße 7, Zwickau

Plan from here: A day out →

Questions and answers

How are the cars displayed at the August Horch Museum?

Reconstructed historic settings leave room to view the cars from several angles.

Where did the August Horch Museum’s Trabant monument previously stand?

It stood on Georgenplatz before moving to the museum grounds in 2015.

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